Indigo Plumbing

We partnered with Indigo Plumbing, a locally licensed plumbing company serving Upstate South Carolina, to build its digital presence from the ground up. Before working together, the business relied primarily on word-of-mouth referrals with no website or established social media presence.

We developed a professional website and ongoing social media strategy to help homeowners, builders, and local partners learn about Indigo’s new construction, remodeling, and plumbing services while getting to know the team behind the business.

Services: Website Design + Social Media Management + Graphic Design + Content Creation

Website Design + Development

We designed Indigo Plumbing’s first website to give the company a professional online presence and make its services easier to discover. The site gives homeowners and builders a clear place to learn about the team, explore Indigo’s plumbing capabilities, and connect with the business.

Digital image showcasing the new website for Indigo Team plumbing service. It features laptops displaying the website, a smartphone with the team's profile, and a digital display board with plumbing service categories and team members. The background shows plumbing pipes and construction framework.

The Client

Indigo Plumbing is a locally licensed plumbing company serving Upstate South Carolina. The team works with homeowners and local builders on new construction, remodels, and everyday plumbing service work.

The Strategy

Our approach started with the basics: creating a website customers could trust and establishing a consistent presence on social media. From there, we developed ongoing content that highlights Indigo’s projects, introduces the people behind the business, and gives homeowners and builders a better understanding of the work the team does throughout the Upstate.

A blue and white plumbing service truck with the signage 'Inigo Plumbing' parked on a paved surface under a clear blue sky.
A man wearing a navy blue T-shirt with 'Indigo Plumbing' logo standing inside a house under construction, wood framing visible behind him, and a window showing green trees outside.

The Challenge

Indigo had built its business through relationships and word of mouth, but had no website or established social media presence. The next step was creating a professional digital foundation that clearly explained its services, introduced the team, and made it easier for potential customers and builders to discover and connect with the company.

A person standing outside a blue delivery van with the side door open, working on the interior of a large appliance, likely a refrigerator, in an outdoor setting with trees and a gravel ground.
Construction worker, wearing black Columbia jacket and gray pants, standing outdoors with a trench and construction equipment, buildings, trees with fall foliage, and a clear blue sky in the background.

Social Media + Content Creation

Starting with no established social presence, we built Indigo’s Facebook and Instagram strategy around the people, projects, and day-to-day work that make the company different. Ongoing reels, photography, branded graphics, and team-focused content help showcase new construction, remodeling, and service work while giving customers a more personal introduction to Indigo Plumbing.

Photo of Cory Jones, co-founder of a plumbing company, wearing a dark T-shirt and a baseball cap, standing against a light-colored background with a shadow cast on his left side.
Portrait of Brent Dozeman, co-founder, wearing a gray long-sleeve shirt and a black cap with the logo 'Indigo Plumbing' on a bright day, standing against a blue background.
A blue service vehicle with the text 'Indigo Plumbing Upstate SC' and contact information, parked on a surface against a blue background with text 'Serving the Upstate'. The image also shows a graphic of South Carolina with a part of North Carolina labeled.
A man with a beard and short hair standing against a blue background, wearing a dark t-shirt with a logo. Text on the image reads: 'ADAM PRUITT' and 'LICENSED JOURNEYMAN'.
Group of plumbers standing outdoors in front of service truck, with a graphic design overlay that reads 'Your Plumbing All Stars' and a logo with a map of South Carolina and the text 'Serving the Upstate'.

The Outcome

Indigo Plumbing now has a cohesive digital foundation that gives customers and local builders a clear way to discover the business, understand its services, and get to know the team. The website and ongoing social media presence work together to support a company that previously relied almost entirely on referrals and word of mouth.

Let’s make something great together!

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